We’re honored to support the WE LOVE LA collaboration, an international fundraising effort bringing breweries and beer lovers together to aid those impacted by the devastating LA wildfires. 

The vibrant Los Angeles beer community has always been a beacon of creativity and collaboration, and when the devastating wildfires struck in January 2025, that spirit shone brighter than ever. A huge shoutout to Common Space Brewery, who wasted no time in launching the WE LOVE LA campaign to rally support for those affected. Within days of their announcement, Creature Comforts and Firestone Walker stepped in with an offer to help manage and expand the initiative, turning it into an incredible collaboration that now stretches far beyond Los Angeles. 

Participating breweries are invited to brew their own version of WE LOVE LA and contribute proceeds to the recovery effort. To support this meaningful initiative, we’re offering discounted malt and 500gram bricks of yeast (provided by Pinnacle AB Biotek) to help lower production costs, allowing breweries to donate even more to the cause. 

WE LOVE LA is partnering with the United Way of Greater Los Angeles and its Wildfire Response Fund, a powerful resource coordinating both immediate relief and long-term recovery efforts across affected areas in LA County. 

We’re inspired by the unity and compassion of the LA beer community and grateful to all the breweries rallying together for this important cause. Thank you for reminding us how impactful the beer and brewing industry can be when we work together. Your generosity and dedication continue to inspire us all.  

If you have any questions, please reach out to your CMG sales representative. 

After you’ve signed up to participate, you can order your ingredients from Country Malt Group here: